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Google to move into radio advertisements

Posted by Chris Leckness on January 17, 2006 – 4:20 pm  Share
closeThis post was published 3 years 10 months 5 days ago.
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Google just agreed to purchase a radio advertisement company for $102 million up front and a total of up to $1.14 billion over the next three years depending on revenue.

The radio company simplifies scheduling, selling, and dellivering radio advertising by connecting advertisers to the radio stations.

The next step for Google might be television ads. 

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Chris Leckness (3549 Posts) - Website | Twitter | Facebook

Chris Leckness is the Owner/Administrator of Mobilitysite. He is a Microsoft MVP, Mobile Devices and a member of the exclusive focus group, Mobius. Chris runs a Mobilitysite, GotZune, and a few other smaller sites and blogs. His personal blog is chris.leckness.com.


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  • Gray Rentz
    The one thing i can say is that at least its Google, it could have been some other company like AOL or something that started this idea of taking over areas of the Electronic and Technology world, and at least Google does a good job and puts out a streamlined quality product.

    I still think that the Power in Simplicity is Google's main idea and it works wonders. I like searching and not having colorful ads all over the place, and pages that show things you dont need and just take longer to load!
  • Jordan Wigley
    Well, as we know Google is in the advertising business, not the search business. :)

    Really though, this will really help out their company (like they really need it). They're quickly moving toward a complete domination of the advertising industry.
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