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This post was published 3 years 10 months 10 days ago.It\'s is possible that the information within this article is now out of date or updated.
I am a BIG FAN of Texas Hold’em, and I love to play as well, so this news could be a big thing for me!
Harrah’s License Company, LLC, an affiliate of Harrah’s Entertainment, Inc., (NYSE: HET), and Glu Mobile, a leading creator and global publisher of mobile entertainment, have formed a worldwide, multi-year alliance to create and publish World Series of Poker®-branded mobile content, including games, graphics, ringtones and other applications.
Although the details are sketchy in the press release, I am sure it will be only a "game" and not live online play. (which would totally rock!)
Read More for the Press Release…
While on the subject of the WSOP, anyone want to sponsor me for the 2006 WSOP? I am a decent player. I finished 148/1799 one of the 2005 World Championship of Online Poker events. This is my biggest win in status, but I have won more money in a few top 10 finishes in other regular tournaments. I think my biggest winning was around $3000.00 for a 2nd place finish.
Harrah’s and Glu Mobile Team Up to Bring The World Series of Poker® to Mobile Devices
LAS VEGAS – January 9, 2006 – Harrah’s License Company, LLC, an affiliate of Harrah’s Entertainment, Inc., (NYSE: HET), and Glu Mobile, a leading creator and global publisher of mobile entertainment, have formed a worldwide, multi-year alliance to create and publish World Series of Poker®-branded mobile content, including games, graphics, ringtones and other applications.
"This best-in-class alliance is a key component of our global distribution strategy for the World Series of Poker," said Jeffrey Pollack, commissioner of the World Series of Poker and vice president of sports and entertainment marketing, for Harrah’s. "Glu’s expertise and marketing savvy will introduce the World Series of Poker to new audiences around the world and create new ways for our current fans to experience our tournament."
"Harrah’s and the World Series of Poker are two of the biggest brands in the entertainment industry," said Jill Braff, general manager, the Americas, Glu Mobile. "The ever-increasing popularity of poker and the emerging consumer excitement of multiplayer mobile games combine to make this a timely and powerful alliance."
The Glu agreement follows announcements earlier this year of pacts between Harrah’s and America Online for free-play online games and Harrah’s and Activision for console games. As the mobile games publisher for the World Series of Poker, Glu will begin developing and publishing content in 2006.
The World Series of Poker, the world’s richest and most prestigious poker event, will take place next summer at the Rio All-Suite Hotel & Casino in Las Vegas. During the 2005 World Series of Poker, more than $52 million in prize money was awarded in the Main Event alone, and every player who advanced to the final table won at least $1 million. The World Series of Poker is televised exclusively on ESPN.
Glu Mobile (formerly Sorrent, Inc. and Macrospace Ltd.) is a leading developer and global publisher of mobile entertainment. Glu’s portfolio of games, ringtones, wallpapers and information applications include both original titles and entertainment based on major brands including Atari, Cartoon Network, FOX Sports, PopCap Games, Twentieth Century Fox and Celador International. Based in San Mateo, California with offices in London and Hong Kong, Glu is funded by top venture firms NEA, BA Venture Partners, Granite Global Ventures, Sienna Ventures and Globespan Capital Partners, and by Time Warner Investments. Consumers can find fresh entertainment created exclusively for their mobile phones wherever they see the ‘g’ character logo or at www.glu.com.
Harrah’s Entertainment, Inc. is the world’s largest provider of branded casino entertainment through operating subsidiaries. Since it’s beginning in Reno, Nevada, 68 years ago, Harrah’s has grown through development of new properties, expansions and acquisitions. Harrah’s Entertainment is focused on building loyalty and value with its customers through an unique combination of great service, excellent products, unsurpassed distribution, operational excellence and technology leadership. More information is available at www.harrahs.com and www.worldseriesofpoker.com.
GLU MOBILE, GLU, and the ‘g’ character logo are trademarks of Glu Mobile. All other trademarks are the property of their respective owners.
More information about Harrah’s is available at its Web site — www.harrahs.com.
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Chris Leckness is the Owner/Administrator of Mobilitysite. He is a Microsoft MVP, Mobile Devices and a member of the exclusive focus group, Mobius. Chris runs a Mobilitysite, GotZune, and a few other smaller sites and blogs. His personal blog is chris.leckness.com.
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