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Unique route calculation method provides smartest routing on the market

TomTom, the world’s largest portable navigation solutions provider, today announces ground-breaking features and unique content on the new TomTom GO range, including its exclusive IQ Routes technology and Advanced Lane Guidance.

The innovative IQ Routes technology is based on actual average speeds measured on roads, rather than posted speed limits. This means that
the new TomTom GO range determines a route by considering all possible
routes and then selecting the one that takes the least time based on recent historical data. In almost 50% of all journeys, this results in a faster
route, and saves significant travel time, fuel, and money.

In addition, the new TomTom GO series includes TomTom’s Advanced Lane
Guidance feature. Advanced Lane Guidance provides users with realistic
representations of complex highway junctions and lane-specific visual
directions that take the stress out of navigating these otherwise difficult
junctions.

The two new features will be available with the new TomTom GO series,
the TomTom GO 930 and TomTom GO 730, starting at the end of April 2008.

“With the introduction of IQ Routes technology, we continue to focus our efforts on features and content that improves the core navigation
experience,” said Jocelyn Vigreux, president of TomTom Inc. “IQ Routes delivers what we call ‘intelligent routing’ — an even smarter and more
efficient way of planning your daily route that will help TomTom GO users
save time, fuel and money.”

The new TomTom IQ Routes technology is based on actual average speeds on roads, rather than the posted speed limits. This intelligent routing technology is based on anonymous historical speed profiles of over 6.2 billion miles of driven roads, gathered over the years by millions of TomTom users. It takes into account all the factors that may influence the time it takes drivers to get to their destination, including traffic lights, rotaries, steep slopes and speed bumps.

The TomTom IQ Routes speed profile database continues to grow at
the rate of over half a billion measurements per day, so the time and
spatial accuracy of TomTom IQ Routes(TM) technology will continually
increase. Drivers can be confident that they will always be given the
smartest route, incorporating detailed local knowledge. This allows for
more efficient daily route planning, in particular when driving through
urban and mountainous areas.

With the new Advanced Lane Guidance feature, navigating difficult junctions becomes easier than ever before. Advanced Lane Guidance provides users with realistic visuals of complex highway junctions and lane-specific directions. Static images of road signs, in the same color as the ones displayed on the road, ensure that drivers have an even more realistic view of the road ahead, and their specific route.

In addition to IQ Routes(TM) and Advanced Lane Guidance, the new TomTom GO range has a new premium look with a high-quality finish, expanded map coverage and comes pre-installed with the latest navigation features, including:

• TomTom Map Share technology, enabling users to make updates and corrections to their own maps instantly and to benefit from improvements made by other users, completely free of charge.  New Map Share features include the ability to change turn restrictions and posted road speeds
• Latest map guarantee so users always have free access to the latest map at time of purchase
• Voice address input so that users can drive to millions of cities and street names by simply announcing the address of their destination
• Clear voice instructions and text-to-speech to enable street names, places, traffic alerts and SMS messages to be read aloud as part of the spoken instructions
• Enhanced Positioning Technology (EPT) for uninterrupted navigation even in tunnels or highly-built areas (TomTom GO 930 only)
• TomTom RDS-TMC Traffic Receiver, as a compatible accessory, for detailed traffic information
• Large 4.3 inch touch screen with new generation icons and an updated user interface to navigate drivers to their destination even more easily
• Enhanced hands-free calling with high-quality sound system via Bluetooth to allow drivers to keep their eyes firmly on the road while making phone calls in the car
• Extensive safety features, including the ‘Help Me’ menu that gives drivers direct access to emergency services and roadside assistance
• Built-in FM Transmitter to play music and navigation instructions seamlessly over the car stereo
• New smart & fun extras to personalize users’ devices, including recording your own driving instructions, view documents, exchange positions via SMS and Bluetooth(TM) wireless technology and select a favorite car icon on the screen
• Free TomTom HOME software and content from the TomTom community to keep your TomTom device up to date at all times
• Full range of accessories to match the design and finish of the updated GO range

Map Coverage

• The TomTom GO 930 comes pre-installed with the most up-to-date maps of US, Canada and Western and Central Europe stored on the internal memory
• The TomTom GO 730 includes new expanded map coverage, including the latest maps of the US and Canada

Availability

The new TomTom GO range will be available across North America and
Europe starting at end of April 2008.

Product technical specifications

• 4.3″ widescreen 16:9 format LCD (WQVGA: 480*272 pixels)
• CPU 400 MHz
• TomTom GO 930: 4 GB internal flash memory, TomTom GO 730: 2 GB
• SD card slot
• High sensitivity GPS receiver
• Bluetooth
• Lithium-polymer battery (up to 5 hours operation)
• Dimensions: 118 mm x 83 mm x 24 mm (inches 4.6 x 3.2 x 1)
• Weight:  7.7 ounces

For more information:

• IQ Routes(TM) technology: http://www.tomtom.com/iq-routes
• Advanced Lane Guidance: http://www.tomtom.com/lane-guidance

Source: TomTom press release

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