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Gates, Seinfeld and Ad #1

Posted by Jack Cook on September 5, 2008 – 8:34 am  Share
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Mary Jo Foley had a post on ZDNet.com entitled “First Microsoft make-over ad airs: $300 million well spent?”.  I missed seeing the ad during the NFL Season Opener so given the opportunity to watch it via YouTube the next day was pretty good. Mary Jo said she was “not wowed by the first in what is expected to be a series of star-studded ads designed to reshape Microsoft’s consumer image” and that made me want to click on the video even faster.

Well I’m glad I did … why?  Because I laughed.  It was well done and my guess is that as the series of ads continues, we will see more that will make us laugh more that will designed to reshape Microsoft’s consumer image.  And maybe we will finally see some well done “swipes” at Apple!

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  • laugh
    I thought it was incredibly stupid as well... but then again, Seinfeld wouldn't have been half as funny without the piped in laugh tracks... this was plain boring.
  • JakeRich
    Well, I didn't laugh. It wasn't funny, not even remotely. It was just strange. Gates was as wooden as ever. There was no message, no where for this to go that would make Microsoft products better.

    I think MS would have done better to spend the $300M to take out a few of the bugs and "undocumented features" from their entire product line, maybe starting with something to replace Activesync.
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