$400M in budget cuts for Microsoft

Posted by Adam Stafford on Oct 27, 2008

closeThis post was published 1 year 4 months 14 days ago which may make its actuality or expire date not be valid anymore. This site is not responsible for any misunderstanding.

Okay so if Microsoft didn’t spend all that money on those “crappy” (yes I said it) Bill Gates  & Jerry Seinfeld commercials, they probably wouldn’t be making budget cuts.  And now this reporter [Brier Dudley] from the Seattle Times Newspaper is saying their will be no more Zune software updates as they get rolled up into other Microsoft service offerings. Could this be true?

I have to say, Microsoft is sometimes aloof in their ad-campaigns that don’t communicate properly to the consumer.  But this would have to be a big mistake.  Are they going to just let the iPod killer fight ride itself out or find something else to sink their money into?

More ranting after the jump.

The “I Am a PC” campaign has to be the best thing they have done in along time.  Everyone has probably seen the commercial and they are memorable.  Apply that marketing concept to your other ad-campaigns and booooya, instant assimilation!  Like I said before I have always been disappointed with the ads, especially when I can see that new colorful ads from Apple and even remember the catchy music which I have never heard before.  Such as Fiest – 1,2,3,4 or Chairlift Bruises – Handstands.  This is great way to get an unknown some recognition and sell music.  For example my good friend Sacha Sacket has had a new release titled ‘Lovers & Leaders’ that’s been out for over a year now but it’s still not available in the Zune MarketPlace although it is listed (shameless bump).  What’s up with that?

We’ve all been getting lots of practice cutting expenses lately, so perhaps we can lend Microsoft a hand.

In reporting its latest quarterly results, the company last week said it will lower spending by $400 million to $500 million over the next year to weather the downturn.

Chief Financial Officer Chris Liddell said the company already has decided to spend less on fancy new data centers, travel and vendor services.

Also getting trimmed is marketing. Jerry Seinfeld better run to the bank with the $10 million he received for doing those three wacky commercials with Bill Gates.

[SOURCE: Microsoft, we can help you cut $400M in spending | Seattle Times Newspaper]

Adam Stafford (78 Posts) - Website | Twitter | Facebook


Adam Stafford is an IT Professional, South Florida talent and active member of the Media Bloggers Association. Witty, sarcastic and fun person who provides information that is honest and useful to someone. With humble beginnings on his Commodore 64 he stayed active in the ever demanding changes to the world of technology. In his personal life he is an active philanthropist, consumer activist, technology buff, artist and educator. adamentity.com

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