Android, Android Everywhere

Posted by Zealot on Oct 19, 2009

closeThis post was published 3 months 23 days ago which may make its actuality or expire date not be valid anymore. This site is not responsible for any misunderstanding.

Randall Boggs: Shh. Shh. Shh. Shh. Do you hear that? [pause] It’s the winds…of change.

white-randallIt seems that there has been a bellweather change in the days since the burst of enthusiasm right before the release of Windows Mobile 6.5. Even though a number of cool new phones were released or are on the way utilizing the newest version of WinMo (yes HTC Leo, I see you there in the back), a wave of disappointment and hopelessness has plagued the faithful.

Even though we were warned that 6.5 was a maintenance release pending the changes in Windows Mobile 7, we still expected more from it and WinMo 7 seems so far away. We had all though it would be here long ago. I remember posting a year ago that Microsoft could make some marketing hay out of releasing Windows Mobile 7 alongside Windows 7 as a commenter scoffed that MS couldn’t afford to wait until Q3/09 to release Windows Mobile 7.

Well, now the best we can hope for with WinMo 7 is sometime in 2010. How bad has it gotten? Steve Ballmer is publicly admitting error regarding Windows Mobile and MobilitySite’s Managing Editor Chris Leckness is utterly besotted with his new iPhone. THAT BAD. Even worse…vendors continue to defect from Windows Mobile and Android is gaining yet more momentum…

Android was tabbed months ago along with Palm to be the dark horses in the Smartphone race. While Palm’s WebOS has dazzled, the Pre and Pixi hardware has not impressed in the way Apple’s iPhone did, and therein lies the danger of a company producing both software and hardware. The WebOS phones are coming too slow for Palm and WebOS to make much of a difference in the race this year if ever. Android, on the other hand, is now being produced by just about everybody. I keep expecting to find out Fisher Price is prepping “My First Android Phone” for a holiday release.

For example, Sony Ericsson is poised to drop either Windows Mobile or Symbian as an operating system for the coming year in hopes of eventually pulling a Motorola and focusing all their efforts on Android development. In a recent conference call the new Sony Ericsson CEO, Bert Nordberg, has said the company will be announcing a new strategy soon.

The company is currently shipping smartphones based on both Windows Mobile and Symbian but has already said they intend to add Android to the mix. However, it appears the company is unsure if it can support all three platforms in the future (few vendors support more then two phone OS). The company will announce a new strategy in the next two quarters, according to Nordberg.

Most analysts are viewing this as a warning that the company will be dropping for one of the incumbent smartphone Operating Systems, if not both. If one has to go, analysts are splitting down the middle as to it being WinMo or Symbian, but all agree it is just a matter of time and momentum before they become an Android-only shop. As one analyst pointed out, Windows Mobile is the last of the smartphone operating system options to charge a licensing fee.

Sony Ericsson is joining HTC, Samsung, Motorola, LG, and Acer in developing Android phones. Of those, most are still releasing Windows Mobile phones as well (save for Moto) but HTC has already stated they will be focusing most of their efforts on Android. It is not hard to see others doing the same if Windows Mobile 7 slips much further or disappoints.

You can also add one more vendor to that Android list…Asus has stated that their Android based smartphone that was due out next year is being pushed forward into Q4/09, obviously to catch the Android momentum everyone can feel building.

Clearly the last quarter of this year is building up to a coming out party for Android, and if things get much more dire for Windows Mobile I just might be in there throwing confetti with the rest of them. That Moto Droid is looking truly stunning…maybe THAT will be my iPhone, Chris.

Zealot (495 Posts) - Website | Twitter | Facebook


By day a department manager and writer for a major network device vendor...by night Zealot stalks the mean magnetic streets, striking fear into the hearts of bandwidth abusers and theme park mascots. Zealot has been involved with mobile devices for more than a decade now, starting off with dumb phones, moving to PDAs and then to smartphones, notebooks and netbooks with the odd PMP thrown in. Most of his mobile time currently is spent on a Treo Pro, Zune HD, Thinkpad T61, Gigabyte M912M or a Hackintoshed Compaq Mini 704. He proudly groks the Geek community and considers himself a Neo Maxi Zune Dweebie (thanks Will Wheaton!).

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  • Sony Ericsson is joining HTC, Samsung, Motorola, LG, and Acer in developing Android phones. Of those, most are still releasing Windows Mobile phones as well (save for Moto) but HTC has already stated they will be focusing most of their efforts on Android.

    Two minor nits to pick.

    First, Motorola is releasing Windows Mobile devices -- just out of their rugged division.

    Second, I thought HTC said they would be putting more effort into Android, not most of their effort. The story I recall said that HTC might have up to 50% of their handsets running Android, which still leaves 50% running Windows Mobile.

    Steve
  • HTC says that "over 50 percent" of their releases in 2010 will be Android, as opposed to 30 percent in 2009. No reason not to expect that to be 80 percent Android in 2011.

    Either way, it is part of an overall shift in the industry to Android and away from WinMo and possibly Symbian.
  • I think whether it's an industry-wide shift remains to be seen. Sure, troubled vendors like Motorola, Palm and maybe Sony Ericsson are moving to Android, but how about Samsung, LG and so on?

    Adding Android phones to your mix is different than "moving away" from Windows Mobile. For example, if HTC projected only 10% of their phones would be Android phones, Windows Mobile would fall from 100% (or whatever) to 90%, but I wouldn't call that a major shift. Even going to 50% Android phones (or slightly more) still means they're making a lot of Windows Mobile phones.

    Furthermore, we haven't heard whether that percentage is just marketshare, which is a zero-sum game, or an actual reduction in the number Windows Mobile devices made. If HTC was making 15 million WM devices before and no Android devices, and in 2010 makes 20 million WM devices and 21 million Android devices, both devices have made gains even though Windows Mobile's marketshare in HTC "slipped" to under 50%.

    Whenever somebody talks marketshare, you need to look at actual numbers, too.

    Steve
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