They may be a day late and a dollar short, but Sony has finally waded into the ebook reader price war. They have lowered the recommended prices for all three of their ebook readers. The Pocket Edition is dropped twenty bucks to $149, the Touch Edition drops thirty to $169, and the 3G Daily Edition lowers its price by 50 dollars to end up at $299.
Personally those prices still seem like a mixed bag to me. The Pocket at the same price as the WiFi Nook, only lacking any wireless or a decent library? That is just silly. The Touch at $169 makes a bit of sense, since neither the Nook costing a bit less nor the Kindle costing a bit more ($189) have touch screens. However, the larger, fully wireless Daily at $299, with the Kindle DX now at $379? That may actually have an effect on the market. That poor DX, never has caught a break. However, whatever the prices the fact that Sony’s bookstore is feeble compared with Amazon, B&N or even Borders will hurt the Sony Readers as content becomes the key leading up to the holidays.