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sleeby, as a guess - since you can only get Axims from Dell directly (correct me if I'm wrong - as far as I know they've never sold them through third parties), then as soon as you bought one, you and your address have to be in their database.
Since they know which units are 'defective', all they'd have to do is pull a list of customer either by date or by serial number run and send CDs pretty much automatically.
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