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No need to apologize! Wasn't trying to jump on you - I really just wanted folks to know it was the $249 PPC Mag Software to which you were referring, and not something they could click & go buy for under $2.
BTW, I this reminds me personally of what I call "sales-speak".
Like when the new car salesman "accidentally" makes a mistake and orders that upgraded stereo system in your special-order car, adding $1,000 to the price. He then proceeds to tell you how with a 60 month car loan, that $1,000 only ends up being about $0.55 per day, much less than a cup of coffee - "...and, after all, don't you consider yourself to have earned the right to spend less than your morning cup of coffee on such a great piece of stereo equipment? In a beautiful brand new car like this? Tell you what.... I'll take another $200 off. OK?" And you willing tell him "Certainly!", and buy that $550 radio --- for only $800!!..... plus 60 months of added interest!!
Breaking product costs down to "tiny, seemingly insignificant numbers" like that is usually something only a marketing or sales person would do!
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Jim McGowan
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