Introduction
Whenever a designer sits down to design a product, of any kind, there are usually a number of considerations.  The design process is really about finding the right balance between all of those considerations to make the product do what it is supposed to do.  Things like finding a balance between making something strong but lightweight, high quality but affordable, fast but fuel efficient, and the list goes on and on.  New products can have dozens or even hundreds of design considerations.  But, every now and then, a company or a situation will come along and call for the design of a hyperbole.  The design of the “-est”.  Lightest. Fastest. Cheapest. Tallest. Toughest.  Sometimes, maybe even most of the time, those designs turn into trainwrecks.  The products are so single-minded in their purpose that they lose any of their usefulness.  But, every now and then, these types of designs achieve a certain elegance in the process of meeting the goal.  The elegant simplicity of the design will allow it to be useful while still being the “-est”.  In those rare cases, the product can take on its own mystique and become something great.  It was clear from reading Saddleback Leather’s website that this was exactly what they had set out to do.  The question is, did they succeed?  Read on to find out.

(...) Read the rest of Review: Saddleback Leather Company Large Briefcase (4,172 words)

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